Samples of Past Newsletters

Here are some samples of our Past Newletters.  If you are interested in signing- up our newsletters please Click Here . April 7, 2009 - Signs of Life? - Click Here April 2, 2009 - Fairness Doctrine Part Deux - Click Here March 30, 2009 - How to Make... 

Hot Spots-Great Radio Creative

This is the most important page on the website.  Everything we do in radio reduces itself to whatever comes through the speaker (or ear buds). We can make a great sale, but if the spots don’t work - nothing works. The claim that “Radio didn’t... 

Great Media Sites

Here are a few sites that we’d recommend to you, but we’re seeking your input and suggestions. Please send us your nominations for sites to be included here. We’ll submit them to our Site Selection Committee - they’ll make the... 

Sales Research

Here is a collection of the famous Recession articles published over the years. They make the point that businesses that continue robust advertising during a recession, emerge with a larger market share than the one they started with before the downturn. ...